Shorty
Khoi Vinh has been working on a project called Shorty that takes ridiculously long URLs and creates short aliases.
According to Khoi:
The critical difference between Shorty and TinyURL is that Shorty resides on your server. You install it (all you need is a MySQL database and PHP) and you then have the power of TinyURL and its ilk, but rather than being tied to a third party, it’s a part of your brand.
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